Digital Marketing Executive

Job Description

Techno Digital is looking for experienced Digital Marketing Specialist who is able to manage online social media of the company .Candidate will be Responsible for aligning company digital marketing strategy combined with offline marketing connect, company marketing communications.

The candidate will be responsible for improving the websites to increase web traffic. Also, the ideal candidate should have the focus on keyword research, limiting the repetition of content and building high-quality links


Responsibilities


  1. Assist in the formulation of strategies to build a lasting digital connection with consumers
  2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  3. Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  4. Be actively involved in SEO efforts (keyword, image optimization etc.)
  5. Prepare online newsletters and promotional emails and organize their distribution through various channels
  6. Provide creative ideas for content marketing and update website
  7. Collaborate with designers to improve user experience
  8. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  9. Acquire insight in online marketing trends and keep strategies up-to-date


Requirements and skills


  1. Graduation in relevant stream. 
  2. Minimum 1-2 years experience as Digital Marketing Executive or similar role
  3. Excellent understanding of digital marketing concepts and best practices
  4. Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  5. Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  6. Skills and experience in creative content writing
  7. Analytical mindset and critical thinking
  8. Excellent communication and interpersonal skills


Location- Sector 86 Mohali

Website- https://www.techoerp.in/


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